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Radio
Advertising lecturer
Having
worked in radio for over 30 years, from being a DJ on the famous
pirates ships in the 1960’s and 70’s to running the
largest commercial production company of the 1990’s Steve
England’s experience of the British and American Radio industry
is vast and his knowledge of jingle production in the UK and the
USA is almost unequalled in Britain.
Steve’s experience has left him with not only a great knowledge
of the radio industry but also many anecdotes on dealing with
clients and stations.
 In
October 2003 Steve was asked to take part in ‘Radio works’
a conference set up by some of India’s leading media to
promote commercial radio advertising in India. Commercial radio
is in it’s infancy in India, having only been around for
a few years.
Steve
put together a 5 hour show, including snippets of radio commercials
and jingles spanning the past 40 years as well as interviews with
the main people in the business.
The conference was attended by many of the international advertising
agencies, as well as local, national and international press.
Steve was well received with many of the national media producing
articles on Steve.
Below
are a selection of the articles that appeared in the media:
- ‘Heavy
licence fee takes its toll on Pvt FM players’
Sibabrata Das, Screen Weekly, 31st October 2003
-
Steve
England on Radio Advertising
The Economic Times, 11th October 2003
- Heavy
licence fee takes its toll on Pvt FM players
Audio News, October 2003
- Radio
builds brands just as well as TV or posters. Like all other
media, on radio also you just need the right commercials for
them to have the right impact
Radio Speak, October 2003
- 'Say
Only One Thing'
Vanita Kohli-Khandekar, Business World India, 20th October 2003
- 'Creatively
Speaking'
Sriram Srinivasan, The Hindu Business Line, 16th October 2003
Steve
is available to lecture on radio advertising all over the world,
whether to radio professionals or to the general public –
bringing with him an impressive show, showing the highs and lows
of radio advertising since the 1960’s, illustrating how
radio is constantly evolving and how radio of the future may develop.
Call
Steve today, he’s happy to discuss any project
+44 1538 370 160 or click
here to e-mail him.
Descriptions:
UK & US radio advertising
Radio
lecturing, advertising lecturer, lecturing for radio, radio lecture,
advertising speaker
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